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Marketing Cloud Account Engagement Consultant Questions

The Salesforce Marketing Cloud Account Engagement Consultant exam was recently released. You can get the latest Salesforce Marketing Cloud Account Engagement Consultant Exam Questions from PassQuestion that are specifically designed to help you prepare and succeed in your exam. By utilizing the Salesforce Marketing Cloud Account Engagement Consultant Exam Questions from PassQuestion, you can enhance your exam preparation and increase your chances of passing the exam with ease. With regular practice and a thorough understanding of these questions, you can build confidence and improve your performance in the exam.

Salesforce Certified Marketing Cloud Account Engagement Consultant Credential

The Salesforce Certified Marketing Cloud Account Engagement Consultant program is designed for individuals with experience implementing the Account Engagement application and explaining Salesforce administration concepts related to Account Engagement features. The Consultant has experience with Account Engagement administration, configuration, and designing solutions that meet customer business requirements while ensuring maintainability, scalability, and long-term success. This credential covers the breadth of the Account Engagement application and its integration on the Salesforce platform.

Exam Information

ContentDetailsExam Type60 multiple-choice/multiple-select questions and 5 unscored questionsTime Allotted105 minutesPassing Score68%Registration FeeUSD 200, plus applicable taxes as required per local lawRetake FeeUSD 100, plus applicable taxes as required per local lawDelivery OptionsProctored exam delivered onsite at a testing center or in an online proctored environmentPrerequisiteSalesforce Marketing Cloud Account Engagement Specialist credential

Exam Objectives

The Salesforce Certified Marketing Cloud Account Engagement Consultant exam assesses a candidate's understanding and proficiency in various areas. Candidates should have practical experience with the Account Engagement application and be able to showcase their ability to utilize each of the features and functions below.

Exam ObjectivesPercentageEvaluation17%Account Configuration20%Automating Business Processes17%Email Marketing10%Lead Management14%Personalizing the Prospect Experience8%Reporting, Metrics & Analytics11%Sales Emails and Alerts3%

View Online Salesforce Marketing Cloud Account Engagement Consultant Free Questions

1. A company uses multiple Marketing Cloud Account Engagement business units and wants to set up B2B Marketing Analytics.

What is considered true about using B2BMA with business units?

A.The app will create unique datasets for each business unit.

B.There is an option to create a unique app for each business unit or one joined app for all business units.

C.Each business unit can only have one associated B2B Marketing Analytics app.

D.Each dashboard will have an option to filter by business unit.

Answer: C

2. LenoxSoft is setting up a brand new Marketing Cloud Account Engagement business unit. They have identified a set of five users in Salesforce who will need to have Administrator roles in Marketing Cloud Account Engagement.

What should they do to provide these users access to Marketing Cloud Account Engagement?

A.Change each user's profile in Salesforce to the System Administrator role, which will create them as Administrator users in Marketing Cloud Account Engagement.

B.Provide each user with a unique activation link to create their own Administrator user records in Marketing Cloud Account Engagement.

C.Import the users into Marketing Cloud Account Engagement and select the Administrator role on their Marketing Cloud Account Engagement user records.

D.Add users to the Marketing Users group from Marketing Setup in Salesforce and map their user profiles to the Administrator roles.

Answer: C

3. "LenoxSoft is releasing a critical system change that requires their customers to take action in order to avoid service interruption.

How could they communicate this to all Marketing Cloud Account Engagement prospects?

A.Send an automated operational email to all prospects.

B.Send Engage emails to all prospect who are opted in.

C.Send a list email to all prospects who are opted in.

D.Send an operational email to all prospects.

Answer: D

4. "LenoxSoft is migrating prospect records from an external system into Marketing Cloud Account Engagement. In this external system, each prospect has 50 custom fields.

They are trying to decide which fields to recreate in Marketing Cloud Account Engagement before importing in the records.

What are two ways they should decide which fields to recreate in Marketing Cloud Account Engagement? Choose 2 answers

A.Filter existing prospect records to see which custom fields have the most data.

B.Review existing forms and landing pages to understand what data needs to be collected.

C.Ask their accounting team to review and select the five most helpful fields.

D.Pull a report of the data they intend to use for segmentation purposes.

Answer: B, D

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